By moving the mouse cursor or touching the divider on touchscreens, the user covers or uncovers the images of the creative.Ĭreative template for Google Ad Manager (GAM), formerly DoubleClick for Publishers (DFP). It fills the empty side next to the frame of a website.Ĭreative template for Google Ad Manager (GAM) displays two images in one container - partially visible. This creative template shows a fully visible ad at all times thanks to its dynamic adaptation to the screen size. High viewability ad.Ĭreative template for Google Ad Manager (GAM), formerly DoubleClick for Publishers (DFP). Also known as in-article ads.Ĭreative template for Google Ad Manager (GAM) which seamlessly cycles through a series of images with customizable animation styles, such as fade, move up/down.Ĭreative template for Google Ad Manager (GAM) shows an ad above the website by pushing it down - at the top of the web browser. This creative template shows a banner in between the text content. You can also use this approach if you need an HTML banner with clickTAG for other ad servers.įollow templates for Google Ad Manager IntexterĬreative template for Google Ad Manager (GAM), formerly DoubleClick for Publishers (DFP). Search in Google for online URL encoders. The converted URL will look like this: https%3A%2F%2Flink.to%2Flanding%2Fpage%2Findex.php%3Fcat%3Dabc%26page%3D1. In cases where landing URLs have characters like “?” and “&”, these URLs can be misinterpreted.įor example, the unencoded landing page URL “” will be parsed as “”. We highly recommend encoding the click-through URL before appending it to the clickTAG parameter. The clickTAG parameter’s name is provided in the code snippet’s last line between double quotes. Note: JavaScript variables are case-sensitive, so the clickTAG parameter in a URL should match the case in the code snippet. The first line defines the default landing page URL, which will be used when no clickTAG variables are passed to the URL. Window.open((function(url, param, defVal) )(, "clickTag", clickTag)) Alternatively, click on the “+” button in the “Events” panel (if you don’t see the “Events” panel, click Window > Events).Ĭ) Select the previously added tap area as the target (skip this step if you selected “Add event…” from the right-click menu).ĭ) Choose “Tap Area” and then “Touch/Click”.Į) Select “Custom” and then “Add custom action”.į) Define the function name (located right after “gwd.”), for example, “clickTagFunction”. 2.Add a clickTAG with Default Landing Page URLĪ) Create a tap area from Google Web Designer components (if you don’t see the “Components” panel, click Window > Components).ī) Right-click on the tap area and select “Add event…”. If you haven’t created one yet, create it without implementing a click-through URL. We assume you have basic knowledge of Google Web Designer (GWD) and have already created a banner. By the end, you’ll be able to create an HTML banner that retrieves a click-through URL from the banner URL.įor example, the URL has the following parts: the URL to the hosted banner In this article, we will demonstrate how to create HTML banners with clickTAG variables. As a result, you need to use a different approach for click tracking. However, HTML banners with exit events don’t work with custom creative templates because Google doesn’t allow uploading HTML banners in creative templates. Google searches for exit events during the upload process, and if successful, it accepts the HTML banner. Creating HTML banners with exit events in Google Web Designer is relatively simple, and you can easily upload them to Google Ad Manager as HTML5 creatives by following the official instructions.
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